Thanks for the SEO book shout-out, Shaunta! I wrote the book just for writers, so it should be helpful when they go to optimize their blog posts.
As for Instagram, here’s a neat tip: Take a look at my profile here https://www.instagram.com/badredheadmedia/ and in my bio you’ll see a link to linktree here: https://linktr.ee/badredheadmedia
This is so great! Put in all the links you want, add little jpgs of your book covers, website, social media, giveaways, newsletters — whatever! They have a free option and reasonably priced paid options also.
Hope that helps out some folks!